Lyst
Lyst has the world’s widest and wildest selection of fashion, from luxury designers to breakout brands and streetwear labels. Get hard-to-find pieces from Gucci, Balenciaga, Nike, Jacquemus, Off-White, Essentials, Diesel and thousands more.
"Our goal was to build a platform that didn't just solve a problem, but completely redefined how users interact with their data."
The Challenge
Before the redesign, the platform suffered from a fragmented user experience, slow load times, and a design language that didn't accurately reflect the premium nature of the brand.
The challenge was to completely overhaul the architecture while ensuring zero downtime and maintaining current user retention. We needed to build a scalable, future-proof system from the ground up.
Our Approach
01Discovery
Deep diving into analytics to understand user pain points.
02Architecture
Taking a modular, API-first approach to decoupled the frontend from the legacy backend.
03Prototyping
Through continuous user testing and rapid prototyping, we crafted an intuitive interface.
Key Features
The highlights of our delivery.
Seamless UI
A flawless, intuitive interface crafted for conversion.
Robust Architecture
Scalable backend ready to handle millions of requests.
AI Integration
Smart predictive analytics powering user insights.